ON-PAGE & CONTENT SEO
Your blog is busy. Is it commercially useful?
Publishing more doesn't fix a content strategy with no topical map and no tie to what your buyers actually search for. We map fewer, better pages to real intent — so content ranks and converts, not just publishes.
Book a free SEO audit call
Who this is for
For marketing teams and founders who already have a content engine — a blog, a resource hub, a steady publishing cadence — and know, honestly, that it isn't producing rankings or leads proportional to the effort going in.
- Teams publishing regularly with a content calendar but flat organic growth
- Sites with keyword cannibalization — several pages quietly competing for the same query
- Companies whose content ranks for traffic that never converts
- Anyone whose last "content SEO" engagement was measured in word count, not commercial result
What's included
Content audit & consolidation
Find pages competing against each other, merge or retire the weak ones, and stop cannibalization at the source.
Topical mapping
Build the cluster of pages a topic actually needs to own it — not more pages, the right pages.
Content briefs tied to intent
Every brief states the funnel stage and commercial intent it serves, so writers aren't guessing what "good" means.
On-page optimization
Titles, headings, internal linking, and structured content that match what both users and search engines are looking for.
Performance-based iteration
Content gets revisited and improved based on what it actually ranks for, not published once and forgotten.
How this engagement runs
Content & keyword audit
Every existing page mapped against search intent and internal competition.
Cluster strategy
A written topical map showing which pages to keep, merge, retire, or create — tied to commercial priority.
Brief-and-build
Content gets written or rewritten against intent-specific briefs, then optimized on-page.
Track and refine
Rankings and conversion behaviour reviewed on a set cycle; underperforming pages get revised, not abandoned.
What a content audit typically finds on an active blog with flat growth.
Illustrative — reflects a typical Strategy-stage consolidation on a site of this profile, not an attributed client result. For a multi-location service business with several years of blog content, twelve pages competing for the same handful of queries were merged into one authoritative cluster during a recent Execution cycle.
How we price this
On-Page & Content SEO usually runs as an ongoing retainer (content strategy compounds — it isn't a one-off fix), starting in the Growth band (from €3,500/mo). A defined-scope content overhaul project (from €3,000) fits teams that want one consolidation pass before committing to an ongoing cadence.